• India’s Earth-Friendly Tea Factory

    Jalinga Tea Factory
    A worker a Jalinga Tea Estate in South Assam making biomass pellets from tea waste to fuel tea dryers

    India’s first carbon-neutral tea estate is constructing the country’s most sustainable tea factory.

    Contractors at the Jalinga Tea Estate in South Assam, India’s largest organic tea grower, will complete India’s first zero-emission tea factory in July. With a capacity of 900 metric tons, the solar-powered factory is a large-scale model of efficiency using pellet-fired dryers, improved composting, biochar, and biomass gasification. Jalinga is India’s only Soil & More Impacts certified CO2 neutral estate.

    The factory is jointly financed through the Jalinga Climate Tea Research Foundation (JCTRF), a partnership between Jalinga Tea Estate and Atmosfair, a German non-profit committed to reducing CO? emissions by promoting, developing, and financing renewable energy projects in more than 15 countries.

    Jalinga Tea Factory
    Jalinga has produced organic tea since 2004 at this organic certified factory.

    Patrizia Pschera, Atmosfair’s Manager of Climate Mitigation Projects, writes that Jalinga “is making great efforts to minimise CO2 emissions and to make tea cultivation sustainable.”

    JCTRF is developing and testing climate-friendly ways of growing and processing tea while promoting adaptation to changing climate conditions, she explained. “The aim is to establish a self-sustaining concept for the climate friendly and ecological cultivation of tea that can be transferred to tea gardens all over Assam,” according to Pschera who authored a case study on the project published on the Atmosfair website. 

    Pschera praised the estate for “making well thought-out and far-reaching changes to its production, which goes further than buying CO2 neutrality through certificates.”

    In May, Atmosfair will visit Jalinga with reporters and a camera team from ZDF, a German TV channel making a documentary.

    Jalinga Director Ketan Patel said the factory is half-finished and would be complete with solar panel installation by July. “It will run on 100% biomass pellets and briquettes and replace coal completely. Electricity will be generated through solar panels,” he said.

    The factory will cost €300,000 ($360,000) to build and equip; an investment split equally between Atmosfair and Jalinga.

    “This is my most passionate endeavor to date,” said Patel, a long-time advocate of Earth-friendly endeavors on the 650-hectare estate.  Jalinga is a third-generation family business farmed organically since 2004. In 2018 Jalinga Tea Estate received the North American Tea Conference’s “Sustainability Award” presented annually.

    Low emissions cook stove

    The estate has adopted several climate-friendly social initiatives. Workers are supplied low-emission cookstoves instead of using firewood to improve air quality within dwellings, Patel explained, a simple innovation that reduces deforestation and improves the health of workers and their families.

    “Jalinga is a demonstration site, we intend to commercialize the technology and share it with the whole tea industry,” said Patel.

    “Atmosfair will look at the carbon emissions in the factory and develop carbon credits and take these back into the EU. They sell these carbon credits to airlines, government, etc.,” he said, adding, “It’s a win-win situation for the industry and environment.”

    Pellet-Fired Dryers

    The Indian government has the mandate to cut carbon emissions. One of the biggest problems in the industry is the reliance on coal to fuel dryers. Burning fossil fuels leads to the release of pollutants into the atmosphere. The availability of coal is also an issue. Coal mining is now illegal in Meghalaya, raising costs and making coal less available. Patel said that coal leaves a residue on tea plants, soot that is not suitable for human consumption.

    Jalinga will rely on tea waste, an excellent fuel when converted to biomass pellets. Prunings, waste leaves, and grass from weeding have relatively low ash content and generate 20 MJ of energy per kilo.

    “Many crop residues remain unused every year. Their decay in local dumps produces the greenhouse gas methane. At the same time, tea plantation operators dry the tea leaves with coal, releasing CO2. The JCTRF will test how plantation operators can use a pelleting machine to compress crop residues to use them as fuel instead of fossil coal,” said Patel. “We will be doing extensive research on climate-friendly ways to produce tea, both in the plantation & the factory so that the whole chain can lead to zero carbon tea production,” he said.

    Toward Carbon Zero

    The garden is also doing extensive R&D on a carbon removal program that will drastically improve soil fertility, explains Patel. Jalinga has been using compost from a special composting method (Novcom compost) in combination with manure to fertilize the tea plants for more than 15 years.

    “We are continuously trying out new ways of creating compost with green matter available in the estate. We have an in-house lab that tests the compost, compost water, and soil regularly for microbial growth, microbial diversity. Nitrogen content is also measured off-site,” he said.

    In a Facebook video, Patel explains that Jalinga follows the three pillars of climate-smart tea:

    • sustainably increasing agricultural productivity and income
    • adopting and building resilience to climate change
    • reducing and removing greenhouse gases (GHGs) emissions

    “Our policies are aligned with the 17 goals developed by the United Nations that aim for a better and more sustainable future for all,” he says.

    Jalinga supplies private-label tea to more than 150 5-star hotels with exports to the UK, Germany, Czech Republic, Hungary, and soon Russia, Australia, and Japan.

    Next up is a brand launch.

    Meeting the India Tea Board mandate to produce earth-friendly tea at a profit while enhancing India’s ability to market quality tea ? Jalinga is leading the way.

    “Currently tea needs a quarter million metric tons of Nitrogen from non-renewable methane; 138,000 metric tons of Potassium from fossil sources and 27,500 metric tons of Phosphorus to dig from fast-depleting reserves. Conventional farming has the tools to meet demand, but supplies are fast running out. Peak phosphorus comes in 2030,” according to Nigel Melican, founder Teacraft.


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  • Tea Biz Podcast | Episode 13

    Listen to the Tea Biz Podcast on iTunes | Spotify | Sounder | Stitcher | Alexa

    Hear the Headlines for the Week of April 16

    Hear the Headlines


    | India Surpasses Brazil as the World’s COVID Hotspot
    | The Global Tea Initiative at UC Davis to Host Second Virtual Event
    | Tea Imports Spike in Pakistan
    | Tea Masters Cup Names Champions in Moscow

    Read this in-depth Q|A with ITA Secretary Sujit Patra or listen to this week’s India Price Watch summary below. Click to see China Tea Price Watch.

    This week’s India Tea Price Watch

    Features

    This week Tea Biz offers a glimpse of the many teas of India as Aravinda Anantharaman takes us on a tour revealing there is lot more to savor than chai

    …and we travel to the idyllic Summer Lodge Country House Hotel in Evershot, Dorchester for a new take on the old English tradition of afternoon tea.

    Smoked Falap
    Falap tea in bamboo is of the many teas of India. Photo courtesy Rajesh Singpho.

    The Many Teas of India

    By Aravinda Anantharaman

    The 1.4 billion people who live in India consume about 20% of the tea produced globally, including most of the tea grown there. Consumption averages 840 grams per person annually. Growth slowed to 2.5% in 2020—much weaker than in previous years—largely due to retail closures, but India has not lost its taste for tea, people there just prepared more at home during the pandemic. Aravinda Anantharaman takes us on a tea tour that reveals there is lot more to savor than chai. Read more…

    Aravinda Anantharaman takes us on a tour of the Many Teas of India
    Afternoon Tea Reimagined
    The combination of lockdowns and travel restrictions closed many hotels and restaurants serving afternoon tea.

    Afternoon Tea Re-Imagined

    By Dananjaya Silva

    Situated in the rolling hills of Dorset, the Summer Lodge Country House Hotel & Restaurant is the perfect setting to savor Afternoon Tea in the idyllic English countryside near Evershot. But when the pandemic closed the hotel the restaurant staff, at the direction of general manager Jack Mackenzie, were forced to cleverly design an afternoon tea takeaway so memorable that this old English tradition became an Instagram hit for patrons unboxing their dainties at home.

    Jack Mackenzie, general manager, Summer Lodge Country House Hotel & Restaurant

    Tea News you Need to Know

    India Surpasses Brazil as World’s COVID Hotspot

    Tea gardens are taking extra precautions as a second wave exceeding an average of 200,000 daily infections forced lockdowns in Mumbai and New Delhi this week and heightened fears across the country. In March, the daily count was under 15,000 across India — last week it exceeded 261,000. Nine states, including tea growing regions Kerala and Karnataka, reported their highest-ever daily count.

    The virus is now killing more than 1,500 daily. This week, West Bengal, which includes Kolkata, recorded its highest single-day spike of 4,817 cases. The state’s death count is 10,434, about 10 times greater than Assam. West Bengal is inoculating more than 100,000 people a day. Assam is faring much better with 1,023 active cases. The state reported 221,000 cases and 1,119 deaths since the onset of the pandemic. India has reported 178,793 COVID-19 deaths and 15 million cases since the onset of the pandemic.

    A worrisome new variant (B.1.617) first detected in January in Maharashtra, India has been reported in England and California. Learn more…

    Biz Insight – India’s second wave will impact distribution and suppress retail sales in urban Mumbai and New Delhi but dry weather in west India is causing greater havoc for the tea industry than the coronavirus right now, driving down yield and idling workers and factories.

    The Global Tea Initiative to Host Second Virtual Event

    The Global Tea Initiative (GTI) at the University of California, Davis will host the second in its Talking about Tea series from 3-5 p.m. Friday, April 23. The virtual presentation on Myths, Legends, and Anecdotes includes research papers, presentations on tea poetry, and early writings about tea, with a review of tea gardens of London in the 17th and 18th centuries. The GTI website has more than 30 presentations available for viewing. Founding director Katherine Burnett said this will be a more “casual, conversational” event than the first session in January. She said people will be able to chat with each other and comment and network and share ideas, learn from each other and get that kind of personal engagement that you can do onsite.” Admission to the Zoom event is free. Visit globaltea.ucdavis.edu to register.

    Tea Imports Spike in Pakistan

    The pandemic boosted tea imports by 27% to 171.5 metric tons, for the eight months ending February 2021. The value of tea imports grew 17% compared to the same period ending in February 2020. Pakistan ranks third among tea importing nations, spending more than $500 million on tea annually, according to the Pakistan Bureau of Statistics. The bureau recorded a 20% increase in the country’s trade deficit last year, lending new urgency to reducing foreign exchange outflow. Pakistan has grown small quantities of tea since 1958 but until recently it was less costly to import tea from India. Due to border hostilities India no longer ships tea direct to Pakistan.

    Biz Insight – Last week the Guizhou Tea Association in China (GTAC) offered to assist Pakistan grow more tea locally, utilizing cultivars, expertise, and machinery from China to produce broken leaf black tea. Five years ago in Morocco, Guizhou began working with local blenders and packers to create a profitable local brand in North Africa. “We can make breakthroughs in technology and increase productivity,” said GTAC secretary general Xu Jiamin. In Guizhou small farmers rely on an enterprise-driven model that could find success in Pakistan.

    Tea Masters Winners
    Olga-Alecia Daineko, center, won the Tea Masters Cup for Tea Tasting, Alisa Sytina, left, took second place, and Elena Pazhetnykh, right, took third place in the global event held in Moscow.

    Tea Masters Cup Names Champions in Moscow

    The pandemic forced the cancellation of qualifying rounds and limited appearances at exhibitions to a single event during the 2020/21 cycle, but the Tea Masters Cup concluded successfully at the recent Coffee Tea and Cacao Russian Expo in Moscow. Sixty-one tea masters competed in Tasting and Tea Preparation categories modified to prevent sharing cups.

    Nikolai Dolgiy, the reigning tea tasting champion, successfully defended his top ranking by identifying every outlier when presented with six sets of three infusions in three minutes. Olga-Alecia Daineko won the Tea Preparation category, besting 16 contenders in preparing two teas. Learn more…

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  • The Many Teas of India


    The 1.4 billion people who live in India consume about 20% of the tea produced globally, including most of the tea grown there. Consumption averages 840 grams per person annually. Growth slowed to 2.5% in 2020—much weaker than in previous years—largely due to retail closures, but India has not lost its taste for tea, it is just prepared more at home. Aravinda Anantharaman takes us on a tea tour that reveals there is lot more to savor than chai.

    The Many Teas of India

    Chai
    Chai is a blend of black tea and eight spices

    Many of India’s Teas are a Far Cry from Chai

    India’s association with chai is a long and strong one. Chai connotes milky sweetness, a social break in the day, train journeys, spices … but here’s the thing, it’s not the only kind of tea that enjoys cultural popularity in the country. Here are a few teas from across India, with deep cultural affinities … and quite a far cry from chai. 

    In the South, coffee is the popular beverage except in Kerala where tea is a staple. The Sulaimani is a tea from Kerala’s mapilla Muslim community in the Malabar region. While it’s origin is undocumented, there are references to its connection with the Arabian beverage called the ghava made with dates and black pepper. There was sea trade between the Arabian and the Malabar coast so there could be some truth here. Kerala is also home to spices like cardamom and pepper and the Sulaimani celebrates this — it is made with black tea, cardamom and cinnamon, lime juice and sugar or honey. Some add a pinch of saffron too. 

    Moving west towards Gujarat and Maharashtra states, where the Parsi community are based offers another version. Tea for the Parsis in India is choi, black tea with mint and lemongrass, and if available, spearmint. Famous for their baking skills, the Parsis enjoy their tea with something sweet, a repertoire of dishes like kumas, mawa cake and poppatjis (each with a story of its own). They also enjoy a proper English-style tea service Choi is made with any black tea — leaf or CTC or dust — steeped in boiling water along with the mint and lemongrass. It is sweetened and served with a spot of milk. 

    Kahwa

    In the North, Kashmir has the kahwa. It’s not an everyday drink but an occasional one, usually served before and after a feast. The kahwa is made with a bit of green tea but saffron and cardamom pods are the mainstay of this beverage. It’s sweetened and garnished with slivers of almond. Sometimes a little milk is added making it the doodh or milk kahwa. As befitting its celebratory status, the kahwa is served from a beautiful samovar.

    But everyday tea in Kashmir is the noon chai or salt tea. This is made from a green tea concentrate. To serve, milk and salt are added to the concentrate. The tea has a faint pink colour from the addition of soda, and is enjoyed for the warmth it delivers.

    Salt tea is also the preferred tea in the northwestern parts, in places like Ladakh. Sharing ties with Tibet, the tea here is po cha or salted butter tea. 

    In the East, where so much of India’s tea grows, there’s no dearth of tea choices. However, in Kolkata, street side tea is lebu cha which is lemon black tea with a touch of black salt — no milk but a rather inviting beverage with spicy tangy sweetness to it. 

    Further east, tea is preferred black and smoked. In Manipur and parts of Assam and Nagaland, tea has been enjoyed even before the British brought it here. Tea is made from leaves harvested from wild-grown bushes. Its withered, dried, and stuffed into bamboo and allowed to smoke over the stove for an extended period. Smoky black tea is a staple. 

    I suspect there are more teas that would make it to this list. Which just emphasizes the truth about tea — that its a versatile beverage and its place in a culture comes from how they have made it their own.


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  • Tea Biz Podcast | Episode 12

    Listen to the Tea Biz Podcast on iTunes | Spotify | Sounder | Stitcher | Alexa

    Hear the Headlines for the Week of April 9

    Hear the Headlines


    | A Sparkling Future for Fizzy Tea
    | Bubble Tea Drinkers Froth Over Drinking Straw Ban
    | Vahdam Tea Partners with Goodricke Group
    | Starbucks Introduces Rent-a-Cup

    Click to read this week’s in-depth Q|A with ITA Secretary Sujit Patra or listen to the India Price Watch summary below. Click here to read the China Tea Price Watch.

    This week’s India Tea Price Watch

    Features

    This week Tea Biz visits the Nilgiri tea growing region in South India where Managing Director Supriya Sahu has harnessed the creative and collective energy of 30,000 small farmers at the INDCOSERVE tea farmer’s co-operative.

    …and we discuss the challenges of timely tea delivery in the new harvest year with Jason Walker, spokesperson for Firsd Tea, the US division of the largest green tea supplier in the world.

    Supriya Sahu
    “Our ambition is to transform an organization that was a sleeping giant into one that can show the world that a small growers’ organization can be the best among the best,” says INDCOSERVE’s Supriya Sahu.

    Awakening a Sleeping Giant

    By Aravinda Anantharaman

    A money-losing federation of small grower co-operatives in Tamil Nadu, the largest of its kind in India with a history dating to 1965, languished for decades before Supriya Sahu emerged as a leader with a singular message: produce tea that builds the lives of farmers and a better future. “That’s our ambition, to transform an organization that was a sleeping giant into one that can show the world that a small growers’ organization can be the best among the best,” she says. Read more…

    Supriya Sahu, managing director INDCOSERVE in Tamil Nadu
    Ships awaiting berth
    Sea transport is stretched to the breaking point as reinvigorated economies stir from pandemic weariness.

    Finally Under Way

    By Dan Bolton

    New harvest tea is on its way. Early harvests in China, India, and Kenya sent new teas to market early this year – a fortunate head-start. Unlike last year, labor availability is good despite COVID-19 restraints, tea regions report fine weather, and orderly processing is raising expectations of a bountiful crop. In this segment Jason Walker, spokesperson for Firsd Tea, the US division of the largest green tea supplier in the world, discusses two remaining challenges impeding timely tea delivery. Read more…

    Jason Walker, marketing director for Firsd Tea, the US division of Zhejiang Tea Group

    Tea News you Need to Know

    A Sparkling Future for Fizzy Tea

    Actor Brad Pitt is all fired up about fizzy tea. Specifically, small batch, cold-brewed, certified organic sparkling tea launched by Enroot in five flavors. Pitt invested in the 25-calorie, botanically diverse bottled blends of teas, herbs, fruits, and spices inspired by co-founder Cristina Patwa’s grandmother in the Philippines.

    Marketed as wellness tonics that relax, re-energize, revitalize, rejuvenate, and revive… the teas are made without sweeteners or artificial flavors and bottled in plastic-free packaging.

    Enroot co-founders Cristina Patwa and Brad Pitt.

    Sparkling teas are a small volume niche that grew nearly 10% each year from 2017 to 2021, according to 360 Market Updates. The category has matured in the past 15 years to include high-end, gourmet non-alcohol versions by Copenhagen Sparkling Tea sold at the legendary Fortnum & Mason in London and soon-to-launch innovations like Nomad Tea Soda, a concentrate from Maya Tea for bartenders and fans of SodaStream — an at-home carbonation appliance.

    Biz Insight – Retail sales of ready-to-drink tea in the US totaled $7.9 billion in 2019, according to Beverage Digest. Volume has steadily increased for the past seven years to 860 million, 192-oz. cases. Sales globally are estimated to reach $25.6 billion in 2021 rising to $29.7 billion in 2024, according to market researchers MRFR, making RTD the most lucrative segment in tea. Carbonated beverages of all types this year will generate an estimated $255 billion in sales with RTD now contributing about 10% of global revenue.

    See: A Sparkling Tea Suited to Fine Dining
    and, A Sparkling Future for Fuzzy Tea

    .

    Enroot Organic Sparkling Tea
    Enroot Organic Sparkling Cold Brew Teas

    Bubble Tea Drinkers are Frothing Over a Drinking Straw Ban

    In 2020 China adopted several policies to make the Earth a better place, one of which is a ban on plastic straws in restaurants. The well-intentioned directive, however, drew the ire of bubble tea lovers forced to slurp tapioca balls through soggy paper straws. Alternatives include re-usable metal, glass, and bamboo but bubble lovers complain it’s just not the same. Plant-based plastics made of corn or sugar cane are emerging as an acceptable compromise. PLA decomposes into carbon dioxide and water and China’s king of straws now uses PLA exclusively. Milk tea chain HEYTEA which operates 450 stores in 35 cities made the switch to more expensive PLA. Said one satisfied customer, “We welcome the green shift, but not at the expense of spoiling our experience.”

    Biz Insight – April 22 is Earth Day. This year’s theme is Restore the Earth, a concern shared globally. In China plastic bags and plastic cutlery are next on the list to be phased out. Xinhua news service reports that by 2025, China’s degradable plastics market will grow to 35.8 billion yuan (about $5.5 billion US), according to analysts at Huaxi Securities.

    Vahdam Tea Partners with Goodricke

    Direct-to-consumer e-commerce retailer Vahdam Tea and garden owner Goodricke Group announced they are teaming up to distribute single-estate teas from the well-known Castleton, Margaret’s Hope and Thurbo estates in Darjeeling and Assam estates Harmutty, Borpatra and Dejoo. Vahdam founder Bala Sarda said the relationship goes beyond procurement. Goodricke CEO Atul Asthana said he is delighted to partner with a dynamic and fast-growth new-age startup that has successfully created an Indian home-grown brand in more than 100 international markets.

    Biz Insight – Vahdam, founded in 2015, reports annual turnover of $21.5 million to achieve profitability with growth of 110% in the past year. The company has expanded its distribution network to include many tea related products. Value-addition is done at origin and direct delivery eliminates much of the cost and delay of multiple supply chain handoffs. Sarda has been adept at securing outside financing to grow the company he started at 23 years of age. Vahdam earns 99% of its sales of 200 SKUs outside India. The company formally launched in India last year and has witnessed strong early growth, according to a company spokesperson.

    Starbucks Borrow a Cup
    Starbucks offers reusable cup rental option in five Seattle area stores.

    Starbucks Introduces Rent-a-Cup

    Take-away tea drinkers experiencing remorse after beverage retailers refused to fill reusable cups last year will be pleased to learn that Starbucks is launching a “borrow-a-cup” option. The trial at five Seattle area stores allows customers to order their drinks in a reusable cup with a $1 deposit.

    When they return the cups at a contactless kiosk at the store or from home using the Ridwell closed-loop service they get their dollar back and 10 rewards points through the chain’s loyalty program.

    Ridwell professionally cleans and sterilizes the cups, replenishing stores. Studies show that circulating a single reusable cup replaces up to 30 disposable cups. The reusable is then recycled.

    Biz Insight – Americans discard 120 billion disposable cups a year, according to the Clean Water Action Fund. Plastic coatings that line hot cups often prevent them from being recycled. Starbucks has publicly committed to a circular economy that recovers and repurposes waste, pledging to reduce by 50% the billions of pounds of waste generated annually.

    Learn more…

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  • A Tea Suited to Fine Dining

    Copenhagen Sparkling Tea
    Three alcohol and two non-alcohol blends offer mixologists new options.

    Sparkling Teas are Nicely Suited to Gourmet Dining

    Jacob Kocemba, a Copenhagen-based sommelier credited with creating a new genre of low-alcohol teas has produced a range that’s elegant, contemporary and interesting.

    It all started when Kocemba was head sommelier at a restaurant in his native Denmark. His head chef requested a wine to pair with a new dessert for the next day. It was a dessert that used an expensive French strawberry.

    “In my wine cellar I had 1,700 wines,” says Kocemba, “but none of them matched the dessert.” He decided to step away and sleep on it. The next morning, there was still no wine he was happy with. So he went to the pastry chef, tasted each ingredient that was going into the dessert, then tasted them all combined. In a moment of inspiration, he stared for a moment at his tea shelf and saw many possibilities. That night he created a drink with tea that was an unexpected success that became special but not yet finished.

    “Someone introduced me to carbon dioxide. I had every fifth weekend off, and started working with it,” says Kocemba. In 2011, a couple of years after his first forays into tea, Kocemba started the Kocemba Sparkling Tea Company. Three years later, he was back working as a manager in a Michelin-starred restaurant. But evidently, he could not leave the story of sparkling tea incomplete. So in 2016, once again, he quit his job to pursue his work with sparkling tea. In 2017, he partnered with Bo Stan Hansen to launch Sparkling Tea Co. in Copenhagen. 

    Kocemba talks about sparkling tea as one does of wine or champagne. It’s a category unto itself, with plenty going for it. But is it for the wine lover or the tea devotee? Both, says Jacob. “You will find a lot of links to the tea, you will recognize it as a tea drinker. Others will recognize the balance and sweetness and acidity, depending on what they are familiar with.”  

    The sparkling teas made by Kocemba are carefully crafted. Take for instance the BLÅ, a non-alcoholic tea, and one of the most popular teas in their range. It’s made with a whopping 14 teas, including an Earl Grey, the Lady Grey, a Fujian tea, both green and black teas from Assam, a Darjeeling, and an Indian jasmine tea — all organic and single-origin.

    Each tea is extracted at different temperatures. “Just like champagne,” says Jacob. 

    Sparkling Tea offers two non-alcoholic and three alcoholic variations. Vinter is based on chai. Kocemba’s inspiration was Glögg. “In my opinion, it tastes like shit,” he confesses. But rather than dismiss it, he set to ask how he could translate the flavors into something drinkable. The result was Vinter, with the warm hit of spices from chai, that are joined by notes of bergamot oil from an Earl Grey. 

    Without doubt, Kocemba’s teas are complex. He uses from 6 to 13 teas to achieve the desired outcome. If white tea brings the velvety texture, green is sought for depth and umami while black tea lends a backbone to building layers. The blended teas are bottled with white wine or grape, chosen for their natural sweetness, and to enhance the flavors of the tea. A sparkling tea, is served chilled, in a champagne glass. 

    In 2019, Kocemba and Bo created a private label for the hallowed Fortnum and Mason. Jacob narrates an interesting story of how that came about. “One of the employees of Fortnum and Mason followed us on Instagram. He liked us. We were in London and wrote them a mail asking if we could drop by. They were stunned at how we look at tea.” Jacob created two non-alcoholic sparkling teas based on their teas, both still in production. The brand lists this as the most innovative product in their 300-year history! 

    It brought them attention and visibility, but Kocemba is not in a hurry to chase numbers. “We want to build this category,” he says. It is a difficult product to produce, evidently demands deep understanding of flavors and a lot of skill and precision. Jacob admits that it’s not an easy genre to propagate because of the craftsmanship it requires. At Sparkling Tea, he still makes all the bottles, with a batch taking 6-8 weeks to produce. 

    It is a category that offers plenty to both wine and tea drinkers. Adds Bo, “Both will experience a completely new and innovative way of enjoying tea, which broadens the use of tea and makes it relevant at even more occasions.”

    Now, that ought to be reason enough to carry a bottle to the next dinner party.


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