Trends

  • Modern Herbalism from Traditional Medicinals

    Traditional Medicinals is a Northern California-based botanical wellness brand rooted in modern herbalism to inspire active connection to plant wisdom in service of people and the planet. Formulations of more than sixty teas, lozenges, and capsules are strictly limited to science-based botanical ingredients without added flavors and in quantities that meet pharmacopeia standards for efficacy. Chief Marketing Officer Kristel Corson says, “Our teas have…

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  • A Humble Titan in Specialty Tea

    In 2023, the tea industry bid farewell to several notable figures. In this episode, we pay tribute to David C. Bigelow, Jr., an industry icon who died in June at 96. David transformed the specialty tea segment in the US, steering a boutique tea blending business launched in his mother’s kitchen into a multi-million-dollar mass-market…

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  • How to Entice the Passing Crowd

    Paper & Tea’s lofty ceilings and large windows have a captivating effect on passersby attracted to their brightly lit interiors, colorful displays, and a wide variety of fine teas to sample. Eduardo Molina, Head of Tea Experience at P&T, explains, “Our main idea, when somebody steps into one of our stores, is for customers to…

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