CuppaTrade Founder Sandip Thapa says the newly launched B2B platform offers the expanding segment of small tea growers access to a diverse and global base of tea buyers. The platform exploits new-age tech, including AI (artificial intelligence) and VR (virtual reality), to connect tea producers directly to buyers worldwide.
Few people know that the cuppa tea they cherish is in trouble. Every mature industry experiences rising production costs, saturated markets, stagnant prices, and a lack of tech intervention – in tea, the over-dependency on subsidies, risk-averse attitude, complacency, and fear of change add to these troubles. Other industries have found solutions through innovation (product,…
India’s highest levels of government are reforming the basic structure of agriculture. The intent is to loosen regulations on pricing and storage and to permit direct sales of produce. These rules have protected India’s farmers from the free market for decades. Prime Minister Narendra Modi has called the reforms a “watershed moment” for Indian agriculture.
India’s government is going to revamp the Tea Act. It’s going to be a wholesale revamp. The role of the Tea Board is also going to be redefined. That’s a work in progress and it’s already happening. Even the Plantation Labor Act is going to get subsumed once the code on wages and the occupational…
