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  • Kenya to Invest in National Tea Brand

    President William Ruto, left, saluted the first shipments of processed Ketepa Pride tea on its way to Ghana under the African Continental Free Trade Area (AfCFTA) agreement.

    Tea News for the week ending October 7

    Podcast Episode 87

    Kenya’s New President Announces Investment in Value Addition for Tea Exports

    President Ruto makes value addition in tea exports a priority and announces a new public-privately funded tea processing and packaging facility in Dongo Kundu, Mombasa

    | Euromonitor Report Advises Retailers to Target Customers by Type
    | Lipton to Launch a Hard Tea Brand in 2023

    | PLUS Peris Mudida, chief executive officer of the newly re-established Kenya Tea Board in Nairobi, shares her vision and describes the tea board’s mandate to regulate, sustainably develop, and promote the tea sub-sector.

    Listen to the interview

    Hear the Headlines

    Seven-Minute Tea News Recap
    Complete Survey for Free Access

    Hear the Headlines (Archive)
    October 18, 2022

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    Dan Bolton

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    Need to Know, News
    Euromonitor, ghana, Kenya tea, ketepa pride, Lipton Hard Tea, loose leaf tea, premium packaged tea, tea exports, tea production, tea retail, value addition, William Ruto

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