• Top Buyer Cargill Exits the Mombasa Tea Auction after 40 Years | Tea Importers Oppose Pakistan’s Minimum Retail Price | Nonprofit True Pricing Releases Food and Beverage Report

    Top tea buyer Cargill Kenya has been winding down its annual 60,000 metric tons of tea purchases at the Mombasa Tea Auction for some time. A corporate memo laments the loss of Unilever and clients like Van Rees and recommends closing the trade desk and six warehouses after 40 years. It is a strategic move driven by lower commodity prices globally. With a $160 billion turnover, US-based Cargill reported a $17 billion decline in yearly sales in May. | Tea importers in Pakistan are resisting the imposition of a Minimum Retail Price as the base for payment of sales tax, which, at 18%, adds Rs 216 per kilo to the cost of bulk tea. Importers want the tax applied to the import value as a raw product. | The Netherlands-based nonprofit True Price Foundation released a food and beverage report for retail and food service, making the business case for calculating and transparently communicating the hidden costs to people and the environment for producing food.

    Tea News for the week ending 13 December 2024

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    Cargill Beverages
    Cargill Beverages

    Top Buyer Cargill Exits the Mombasa Tea Auction

    By Dan Bolton

    Cargill Kenya, Ltd., the largest buyer at the Mombasa auction, announced it will cease trading tea after 40 years.

    The company purchases approximately 60,000 metric tons annually, which gives it a 15% to 20% market share at the weekly auction. The annual trade value ranges from $180 to $210 million. Sales have declined in the past year following the sale of Unilever’s tea properties to Lipton Teas & Infusions. Cargill also manages six Mombasa warehouses with a combined capacity of 20,000 metric tons.

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  • US Climate Commitment Questioned at COP29 | Argentina’s Tea Harvest is Off to a Good Start | FAO Food Outlook Reveals Rising Coffee and Tea Prices

    US Climate Commitment Questioned at COP29 | Argentina’s Tea Harvest is Off to a Good Start | FAO Food Outlook Reveals Rising Coffee and Tea Prices | PLUS | Kurush Bharucha is among the foremost tea tasters in the world and a brilliant teacher. He shares his tasting insights in the latest Tea Journey Taster’s Profile. Read more…

    Tea News for the week ending 15 November 2024

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    India Tea News | Aravinda Anantharaman
    COP29 Baku, Azerjaijan
    COP29 Baku, Azerjaijan

    US Climate Commitment Questioned at COP29

    By Dan Bolton

    US plans to withdraw from the 2015 Paris Agreement were viewed as a setback this week as delegates assembled in Baku, Azerbaijan, to attend COP29.

    The annual gathering sponsored by the United Nations seeks to coordinate efforts to reduce global warming due to greenhouse gas emissions. The world is on track to once again set a record as the hottest on Earth in modern times. For the first time, average temperatures will exceed 1.5 degrees Celsius of warming compared to pre-industrial times.

    According to the New York Times, scientists say nations must cut emissions by 40% by the end of this decade. Instead, global greenhouse gas emissions soared to a record 57 gigatons last year.

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  • Proposed: A Global Alliance to Creatively Constrain Tea Production | Luxmi Tea Acquires Rwanda’s Sorwathe Tea Estate | TikTok Sensation Inspires Sprite+Tea

    Proposed: A Global Alliance to Creatively Constrain Tea Production | Luxmi Tea Acquires Rwanda’s Sorwathe Tea Estate | TikTok Sensation Inspires Sprite+Tea | PLUS Brazil is a vast beverage market with a well-established tradition of tea and herbal infusions now valued at $14 billion. Growth is powered by evolving health and wellness trends that favor diverse and distant teas and blends. Editor Aravinda Anantharaman interviews veteran importer and retailer Elizeth van der Vorst. Her business, Amigos do Chá (Friends of Tea), is located near São Paulo, the hub of specialty tea, a market she has served for 30 years. Read more…

    Tea News for the week ending October 22, 2024

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    India Tea News | Aravinda Anantharaman

    Proposed: A Global Alliance to Creatively Constrain Tea Production

    By Dan Bolton

    Africa’s tea stakeholders believe that actions, more than words, are needed to address the global challenges facing the tea industry. 

    East African Tea Trade Association (EATTA) Managing Director George Omuga said those attending the 6th African Tea Convention understand the need to reduce production to improve quality and raise profitability, which is essential to financing climate resilience and achieving sustainable cultivation at origins worldwide. 

    He said a key takeaway from the gathering is the need to establish a global alliance of tea-producing countries to enforce creative constraints on production. 

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  • Kenya’s Annual Tea Bonus Brings Strife | Sri Lanka Reinstates Minimum Daily Wage Challenged in High Court | Lipton CEO Nathalie Roos Resigns

    Tea News for the week ending Sept. 20, 2024

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    India Tea News | Week of 13 September 2024
    India Tea News | Aravinda Anantharaman
    Tea Bonus Protests
    Tea bonus protests, arson and looting led to one death and several injured

    Kenya’s Annual Tea Bonus Brings Strife

    By Dan Bolton

    Disappointing bonus payments angered tea workers at several Kenya Tea Development Agency (KTDA) factories and led to violent and, in one instance, deadly protests. Protesting smallholders questioned the accounting and fairness of apportioned funds.

    The Nation reports approximately 612,000 small-scale growers qualified for the estimated final bonus for sales through June.

    Kenya Tea News reported that Principal Secretary of Agriculture Dr. Paul Rono has directed the Tea Board of Kenya (TBK) to audit all KTDA financial commitments and operations and all its assets.

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  • Lindsay Lohan TV Ad Promotes Office Tea Breaks | Suez Shipping Disruptions Intensify | Botanists Identify the Gene that Causes Tea Leaf Droopiness

    Lindsay Lohan TV Ad Advocates Office Tea Breaks | Suez Shipping Disruptions Intensify | Botanists Identify the Gene that Causes Tea Leaf Droopiness | PLUS Revitalizing Kumaon | A century ago, Kumaon’s high-mountain estates were abandoned. The formerly productive tea fields lay fallow until an enterprising young entrepreneur marshaled the resources of US-based Frontier Co-op and USAID’s Cooperative Development Program to benefit hundreds of tea smallholders.

    Tea News for the week ending July 5, 2024

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    India Tea News
    India Tea News | Aravinda Anantharaman

    Raj Vable, founder of Young Mountain Tea in Marquette, Mich., inspired the villagers in the Kumar region to create a new era of economic resiliency and autonomy. The solar-powered factory with state-of-the-art equipment will process regeneratively grown certified organic tea in four styles available in retail locations by November. Vable writes, “We hope our model serves as a blueprint that can be replicated and improved upon so we can all collectively raise the bar on transparent sourcing, regenerative agriculture, and smallholder farmer equity.”

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    Lindsay Lohan for Pure Leaf Tea
    Lindsay Lohan for Pure Leaf Tea

    Pure Leaf TV Ad Advocates Office Tea Breaks

    By Dan Bolton

    Actress and producer Lindsay Lohan appears in a new television commercial and social media campaign urging tea drinkers to take a break at work. The commercial, financed by the Pepsi Lipton Tea Partnership, features Pure Leaf, the top-selling ready-to-drink tea brand in the US.
    The minute-plus spot is the first national multimillion-dollar tea advertising campaign since the pandemic.

    The Pure Leaf brand also launched a US-only coupon giveaway of a free bottle to enjoy on your next tea break. Text 737-377-3774 between June 27 and July 25 to receive a bottle or visit. PureLeaf.com/TeaBreak

    Try: Tea break recipes

    In the commercial, Lohan, who has starred in several Netflix original films in the past few years and is currently filming Freaky Friday 2 with Jamie Lee Curtis, asks, QUOTE “When was the last time you took a break? I mean a real break. It’s like we forgot breaks even exist. Standing on an office coffee table, she shouts “it’s time for a tea break.” We all deserve a moment to recharge and revitalize ourselves. Soon the office staff is headed out the door chanting “tea break, tea break” and chugging Pure Leaf.

    Edelman made the humorous 90-second spot, supported by research that reveals “three in five workers struggle to take breaks during the workday, and more than half of workers feel too busy or interrupted by work to take a refreshing break. Nearly two-thirds of the 1010 full-time workers surveyed feel mentally, physically, and emotionally exhausted. However, sixty-three percent (63%) of workers surveyed noted that when they take quality breaks, they return recharged for what’s next*.

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