Kangra Looks Towards West Bengal for Tea Tourism Inspiration | West Bengal Government to Meet Tea Industry Stakeholders

India Tea News for the week ending February 21, 2025
Aravinda Anantharaman | Tea Journey Editor

Powered by RedCircle

View of MacLeod Gaj
View of MacLeod Gaj a suburb of Dharmsala

Kangra Looks at West Bengal Model for Tea Tourism

Kangra’s tea planters have been calling for friendlier policies to make their tea estates financially viable, and tourism has been at the top of that list. Media reports that Himachal Pradesh Chief Minister Sukhvinder Singh Sukhu has recently announced that the government was making efforts to boost tourism, and tea tourism was part of it. They would study the West Bengal tea tourism model, where 15% of the land can be used for tourism and allied business activities. Kangra’s planters have said that driving tourism will help generate greater interest in tea and support the business, which, despite a rich history, has struggled because of its distance from Kolkata’s tea hub. Kangra has a strong green tea-making tradition, with still-standing china bushes. With 15 estates, 1,526 small growers, and 11 bought-leaf factories producing a million kilos annually, Kangra’s tea industry needs a more substantial roadmap to stay the course. Tea tourism could also be a strong addition.


West Bengal Government Call For Meeting

Following last week’s news of protests and opposition to West Bengal’s policy changes related to tea, the state government has called a meeting on Monday, 24th February in Kolkata. State labor minister Molay Ghatak will convene the meeting and will include representatives of the tea planters’ association, including the chairman of the tea board, representatives of planter associations, including the Tea Association of India, Darjeeling Tea Association, and small tea growers’ associations.


Powered by RedCircle

Latest Tea News

author avatar
Aravinda Anantharaman Editor
Writer, editor, columnist, tea reporter, and running Copac Media, a creative consultancy. Her interests are history and literature, and their influence on contemporary society. Aravinda has published with Penguin Random House (India).
Verified by MonsterInsights