• A Taste of Modern Tea

    Mike Bunston, OBE (Officer of the Most Excellent Order of the British Empire) is chairman of the London Tea History Association, honorary chairman of the International Tea Committee and serves as Sri Lanka’s Tea Ambassador. He began his career in tea at the Wilson Smithett & Co. brokerage in 1959. Bunston recently visited the Tea History Collection in Banbury, Oxfordshire, to videotape a tasting of modern teas, including milk tea, a Jasmine-Mango fruit tea, and his first taste of bubble tea. Charlie Shortt, co-founder of the Tea History Collection organized the tasting and narrates this exchange.

    • Caption: Mike Bunston, OBE, concludes his first tastings of bubble tea, fruit tea and milk tea with a chuckle.

    Hear the tasting soundtrack

    Charlie Shortt offers tea taster extraordinaire Mike Bunston samples of several modern teas.

    See the video



    Hear the interview

    Bernadine Tay discusses recent innovations in tea with Mike Bunston

    A Taste of Modern Tea

    I’m Bernadine Tay, founder of Quinteassential teas and one of the founding directors of the European Speciality Tea Association. Join me as Mike Bunston shares his insights into modern innovations in tea after his very first tasting of bubble tea.

    Bernadine Tay: When you were first asked to taste bubble tea, did you have any expectations of what this could be? Having tasted millions of cups of tea as a tea taster, what do you think of the texture of the chewy tapioca balls? Or the fruit chunks in this colorful, customizable, Frappuccino-style beverage?

    Mike Bunston: I naively thought bubble tea meant it literally had bubbles in it. Because I had tasted a tea champagne, which was made purely out of tea, and I thought it must be something like that. But it was nothing like that at all. It’s totally different.

    When I took my first suck, I first got liquid and then got the meal as it were, oh my goodness me. This is an extraordinary sensation. And then of course, they put the three in front of me — very different ones. And the irony was that they [the organizers] had made secret packs as to which I would like best and worst. The first two were sweet. One was just like a smoothie. The second one was more like a sweet orange type drink, a bit too sweet for my taste. But I enjoyed it nevertheless.

    As the third one was set in front of me they said “now this one is very different”. It had something like sweet potatoes in it. I believe it was Taro, which made the drink purple. The color was slightly off putting, but I soon learnt it tastes good. It was an attractive drink. And this certainly appeals to the younger generation. I’ve got grandchildren ranging between 20 and 36 and I haven’t had the chance to ask them if they have tried bubble tea.

    In regard to the bubbles, my initial view is we could have probably done without the tapioca balls. Then as I got chewing I thought, “this is quite interesting”.

    I can see why this attracts people of this generation. A real get up and go by it. You can walk through the street and drink it, if you’re in a rush. A total contrast to the traditional ways of drinking tea, with a teapot and cup. It is fascinating, and clearly they’ve got a great thing here, especially with the colorful and customizable options. The Taiwanese have always been great innovators, for everything.

    Bernadine: Innovation is about creating something new that solves a problem. Do you see that with bubble tea?

    Mike: If you’re a young person working in London, or any major city in the world, you’ve got a short time to have lunch, you’re out and about and want to meet a friend. You pick up one of those and suck it and chew it as you go along. In a way it’s almost as good as a meal, isn’t it? So, I think it’s trendy and practical, but it gives you all the goodness that you want from tea and everything else with this little added thing with the tapioca bubbles. So I think it’s clever.

    Bernadine: The mark of good innovation is its staying power. So do you think bubble tea is here to stay?

    You’re right. It begins with an idea that gets improved upon over time. It might take a while for it to gain a foothold, but if it works then there’s no reason why it shouldn’t be there forever. I think, in the case of bubble tea, I could have said without knowing much about it that I expect it’s just another fad. Having heard much more and tasting it, I think it’s got staying power for sure.

    In summary, I love tea. When I talk about tea, I talk about camellia sinensis. So, anything that has got tea in it, I’m happy with. What I’m not happy with are all the things that say they are tea on the supermarket shelf, like mint tea, or fruit tea with the fruit and no tea. That really upsets me. But if it’s got tea that’s just a great thing.

    They’re using tea as a base to make bubble tea and bringing it up, as you say, to the 21st century.

    I think what people can do nowadays, with modern technology and all the bright ideas people have, all things are possible.

    “I love tea. When I talk about tea, I talk about camellia sinensis. So, anything that has got tea in it, I’m happy. ”

    – Mike Bunston

    The Tea History Collection commemorates the history of tea, and preserves important items associated with the industry. Viewings and reservations for meetings are by appointment at the privately owned museum and audio visual center in Banbury. To learn more, visit www.TeaHistory.co.uk


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  • First Tea Culture Week in Brazil

    Tea Culture Week, scheduled for August 1-7, 2022, will feature online and in-person activities across Brazil. Retailers, marketers, tea educators, and volunteer enthusiasts have been planning the event for months, according to Elizeth R.S. van der Vorst, founder of Amigos do Chá. Events include special tastings, formal afternoon teas, gift offers, and discounts to encourage sampling as well as public presentations, workshops, and gatherings in parks and tea houses.

    Organizers include Yuri Hayashi, founder of Escola de Chá Embahu in Sao Paulo, Claudia Sant’Anna, Daniela Folquitto, Daniela Pirozzi, Ligia Gabbi, Luciana Maira, and Eli Vorst,

    • Caption: Elizeth R.S. van der Vorst, Consultora de Negócios do Chá, Certified TAC Tea Sommelier

    Hear the interview

    Eli Vorst founder Amigos do Chá


    1a Semana da Cultura do Chá no Brazil

    1st Tea Culture Week in Brazil

    By Dan Bolton

    Brazil will for the first time this year celebrate one of South America’s less well-known tea cultures which dates to the early 1800s.

    The more than 212 million people living in Brazil, a country hard-hit during the pandemic, are traversing a familiar path as health-conscious consumers seek plant-based foods and beverages. Brazilians traditionally consume great quantities of coffee and herbal infusions. Yerba mate remains popular in the south of Brazil.

    Brazilians drink an average of 10 cups of Camellia sinensis annually – a quantity that has increased from a meager 18 grams per person consumed in 2016 – but remains well below Chile’s 730 grams per head and much less than Ireland’s 2.2 kilo-per-person average.

    In the past five years specialty tea cafes and franchised tea emporiums have flourished, says Eli Vorst. During the period 2013 to 2020 tea consumption increased 25%, “almost double the world average of 13%” according to market research firm Euromonitor.

    The popularity of iced and ready-to-drink tea average less than one liter per person is also growing as Brazil develops a thirst for loose leaf Camellia sinensis.

    The number of specialty tea emporiums and cafes in Brazil is growing
    The number of specialty tea emporiums and cafes is growing according to this chart which shows the number of Franquias de lojas de chas e cafes (Tea and coffee shop franchise) locations has doubled in the past decade. Shops specializing in tea and coffee (Lojas especializadas em chas e cafes) have also increased.

    Dan Bolton: Eli, Will you describe for listeners the tea market in Brazil?

    Eli Vorst: When we started our activities in Brazil in the 1980s, importing teas from the Netherlands and later from Germany, the tea market did not exist yet. We did not have the marketing tools to spread the tea culture.

    We had to work in this way: direct sales business-to-business and face-to-face convincing consumers. It was slow going, but we knew that one day this could change.

    We can say that the tea market in Brazil started five years ago when there was a “boom” of new tea shops, specialized stores, new tea specialists, sommeliers, enthusiasts, and tea courses. In addition to tea courses, in 2013, we had the first official institution of tea teaching called “Escola de Chá Embahu,” founded by Yuri Hayashi and her husband, Claudio Brisighello.

    In parallel with this leap in the market, we saw the growth of a tea community on social networks, which motivated a more significant number of consumers and tea lovers.

    In 2020, with the pandemic, we felt a greater demand for a healthy lifestyle,  generating a significant increase in the healthy food and beverage sector, including, of course, teas/blends and tisanes.

    We feel that the market is growing. Due to our versatility with the Camellia Sinensis and new tendencies within mixology and culinary, we are gaining strength to dispel the myths that tea is just a hot drink to have in the winter season.

    Today, our market has a growing number of tea importers, and it is worth mentioning that Brazil also has a small tea producer’s community aiming for quality specialty tea.

    See: Obaatian The Brazilian Mestizo Tea

    By the way, do you know that Brazil was the first country to produce tea in the Occident? The introduction of tea cultivation in 1812, with seeding, seeds, and the first Chinese tea workers to arrive in Brazil.

    Yuri Hayashi Semana da Cultura do Cha no Brazil

    Dan: Will you describe the goal you have in mind?

    Eli: Our focus is to expand the market and bring in a minimal of knowledge to Brazilian on the stop key. We want also to keep tea culture alive. We will be a little contribution for our tea market.

    “The Tea movement is just beginning, a tip of  the great iceberg. Tea culture in Brazil is still in its infancy, it may take some time, but we have to start.”

    – Eli Vorst

    Dan: How do you see the future of tea in Brazil?

    Eli: Well, this is the question that I am excited to answer because I am very positive in the tea market, always I have been positive. I have worked 27 years in the tea market here in Brazil and I am still here. I can say that with the help of such engaged and serious people who have knowledge and such a clear vision of our tea market, all this energy can only give us a lot of hopefulness for our future. I believe that in order to obtain a well structured market, it’s necessary to create awareness and consistency with our Brazilian consumer. The consumer is the key. Teaching them is necessary in order to spread this ancient culture.

    Education needs to be assertive to obtain concrete results in the future. In time the Brazilian tea market can be visible to the rest of the world. Of course, there is a need for help from various government agencies, with benefits and assistance to tea producers, farmers, and greater openness to importers, who suffer from various impediments.

    The Tea movement is just beginning, a tip of the great iceberg, which is to spread the tea culture Brazil. I can categorically say that it has not been easy. We could do it all over again, if necessary, because it is worth fighting for something you believe in: Camellia sinensis is worth it. Tea is worth having as a business and as a lifestyle. But the most touching and important thing is that the tea brings us together in a passionate way, stirring our senses. This is what we like to show and teach, for those who have not yet experienced this delightful beverage, and to those who already know, we asked them to help us to spread this culture around our country.

    About Amigos do Chá

    Tea is a delight for the senses and has always been celebrated as a cultural treasure and an art, so our goal and contribution is to bring this comfort, relaxation, pleasure and contemplation to our customers.

    About Escola de Chá Embahu

    Since 2013, Yuri Hayashi has dedicated her life to teaching others about specialty tea. This pioneering work constitutes the pillars of the Embahú tea school, which has the support of her husband, Cláudio Brisighello and other tea professionals in Sao Paulo.


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